The key to getting the BEST sync placements for your music!

What is metadata anyway?

Metadata is the information that you encode within your audio file to provide data relating to the file itself.

This information includes all the normal things we're used to seeing on our car stereos or wherever else - song title, artist name, duration etc.

Other important metadata includes information about writers and royalty splits, and of course contact details, so that if anyone randomly happens on your song and wants to place it somewhere they will be able to contact you.

When it comes to sync, there's another type of metadata too - and this metadata comes in the form of descriptive words that explain the mood, feeling, tone and other details about the song.

A typical sync scenario would be that a music supervisor (who will typically be choosing the song or music being placed) approaches a music library with a list of metadata in relation to what kind of song/music they want . Think: slow tempo, brooding, dark, female vocal, pensive, cinematic... and so on.

The music library will then search through their catalog and draw out all the songs they represent with the same metadata and send this selection of songs to the music supervisor as options for placement..

That's a super-simplified version of the process, but already, I'm sure you can see:

It is vitally important that you have accurate, detailed metadata for your songs and music so that they stand the very best chance of being chosen for sync placements they are perfectly suited for.

So what are the different types of metadata?

How do you know what metadata terms to choose for each song?

And how would you embed metadata in your files anyway?

You'll find the answers to all of these questions and more in this mini-course: METADATA The Key To Getting THE BEST Sync Placements For Your Music

In METADATA The Key To Getting THE BEST Sync Placements For Your Music you will:

  • Discover what metadata is and how metadata works.

  • Learn all about the 3 types of metadata you will need to provide for your music.

  • Get clear about how to select the best metadata terms for your songs.

  • Get an extensive library of metadata terms that you'll be able to refer to for as long as you are a sync artist.

  • Learn about the different Metadata audio formats and how you go about embedding Metadata into your files.

Hi, I'm Aoife O'Leary.

I’m a singer, songwriter, producer, composer, the creator of PoppyMoth Productions and this Metadata mini course.

Sync can really be a game-changer in terms of connections, money, social proof, growing your audience and more.

And metadata is a vital key to getting the best sync placements for your music.

I created this Metadata mini course to help simplify this process for you, and to provide you with the information and skills you need to put metadata and your music to work for you!

I hope you love it, and I look forward to hearing all about your sync success!

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